页数:0          字数：15000           图表数:0            出版时间：2007年01月

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Research fields: automotive digital entertainment industry

Enterprises involved: Siemens VDO Automotive Huizhou Co., Ltd, Shanghai Pioneer, Dandong Alpine, Dalian Alpine, Shanghai Kenwood Electronics, Tianjin Fujitsu Ten, Mio, Seg, Huaqiang, Shinco Electronics, Huizhou Foryou, Haier, Hisense, Skyworth, Konka, Netac, Sony, Panasonic, Philips, Alpine, Samsung, etc.

Report Highlights

In the past few years, with the rapid development of the Chinese economy and the automobile industry, China's automotive digital entertainment market has been rising. In 2006, sales volume of automobiles will exceed 7 million. The car entertainment equipment market achieves further development.

In 2006, driven by the rapid development of China's automobile industry, China's automotive digital entertainment market showed fast growth. Lured by the immense potential of the car entertainment market, vendors and carmakers are enhancing alliance. In the face of immense opportunities, numerous vendors flock to this field, especially traditional car audio, home appliances, and digital vendors, taking a lion's share. Meanwhile, in recent years, more and more homegrown vendors, such as Haier, Shinco, Amoi, and Aigo, appear in the car entertainment market frequently, adding significant uncertainty to the fiercely competitive automotive digital entertainment market with huge development potential.

CCID Consulting releases the 2006-2007 Annual Report on Investment Opportunities in China's Automotive Digital Entertainment Industry. It helps vendors and investors grasp more accurately the development status, basic characteristics and competition situation of China's automotive digital entertainment industry. Moreover, it puts forward recommendations on investment and competition strategies to facilitate vendors and investors seizing opportunities:

Backed by full and accurate market data, the report depicts the situation and overall characteristics of the automotive digital entertainment industry in 2006 from the angle of the development environment, present situation, and characteristics of the industry, to discern the development trend of the market.

It examines leading brands' competition performance, sums up enterprises' successes and failures in the dimension of competition situation and competition strategy, and reviews the makings of leading players.

After that, the report presents exhaustive analysis of the competition situation and profit status of links of the industry chain, to fully explore investment opportunities that may exist in the links.

Through the assessment index system for investment value, it assesses the investment value of China's automotive digital entertainment industry, and puts forward recommendations and strategies.

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